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Recycling tyres good for business

Jan 2015

One of the largest independently-owned tyre retailers on the eastern seaboard has joined forces with Tyrecycle to embark on a major tyre recycling venture.

In 2014, JAX Tyres entered into a full recycling program, with Tyrecycle collecting tyres from all their stores under a long-term arrangement.

With 80 stores from Cairns to Launceston, JAX Tyres employs more than 500 people and also offers brakes and suspension servicing along with upgraded wheel fitments to its clients.

Entering the recycling arena seemed the logical next step for the business, said Jeff Board, CEO of JAX Tyres. "One of our goals is to be, and to be recognised, as the most respected and professionally managed tyre and mechanical servicing house in Australia. We are achieving this goal by ensuring highly experienced and motivated staff are working in a sustainable environment conducive to constant learning, maintaining standards and exceeding customer expectations."

"Partnering with Tyrecycle enables us to play our part in taking care of the environment. We serve over 60,000 customers each month. To now be able to offer recycling as part of our service is great for our business. The Tyrecycle system has a distinct advantage by offering a fiscally responsible solution for our waste tyre management activities through an integrated data exchange," he said.

Tyrecycle, has a national footprint with collection and recycling facilities in all states across Australia. Tyrecycle recycle tyres from manufacturers, retailers and governments to name a few. The tyre waste is turned into rubber crumb and alternative fuel products; steel is also recovered from the recycled tyres.

"JAX will recycle in excess of 9,000 tonnes of tyres each year, which will divert those tyres from landfill, or from being sent overseas for dumping," said Jim Fairweather, CEO, Tyrecycle.

"There’s no doubt that JAX Tyres have made a very important and significant contribution to the environment through this commitment," he said.

"JAX has recognised the commercial benefit of recycling tyres and also the consumer benefit. People want to be environmentally friendly," said Jim Fairweather.